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Found this article by By Samir Balwani. It is older but relevant.
For many companies a Facebook (
) fan page is an integral part of their social media campaign. But, what elements help fan pages build up large followings and what can brands do to emulate the success of others? I’ve put together a list of specific elements that I believe have helped create fan pages with large, engaged, followings.
Full article From Mashable: [Read the full Article]
August 14th, 2009 | by Boris Epstein
Ask anybody why they use Facebook, and most people will respond with reasons like staying in touch with friends, or being able to share pictures. Rarely does one’s professional life ever get mentioned when describing the social network. When it comes to business networking, LinkedIn (
) tends to take all the thunder, and Facebook () is generally written off as a place just for fun. Yet, perhaps that’s a mistake.
Read the rest: http://mashable.com/2009/08/14/facebook-networking/
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